Lately PayPal launched its new digital gift card storefront ahead of the holiday season. You can buy gift cards or whatever you wish to buy online this holiday for Christmas and New Year.
The gift card categories include Arts and Entertainment; Baby and Kids; Dining and Food; Fashion and Beauty; Gaming; Gifts and Variety; Home Office and Garden; Sports and Outdoor and Travel and Leisure.
You can buy digital gift cards from a range including eBay, JB Hi-Fi, Rebel, The Iconic, Uber, Woolworths and Ticketmaster. The site also offers special deals, such as 15 percent off Catch gift cards, 15 percent off The Iconic on Wednesday, 10 percent off Uber on Thursday and 10 percent off Rebel Sport on Friday.
According to a survey Australians spend over $2.5 billion on gift cards each year for family and friends with 90 percent of Aussies either giving or receiving gift cards.
Paypal launched the offer in partnership with 40 retailers, including Rebel Sport, RedBalloon, the Iconic and Adrenaline. The storefront is also expected to provide opportunities for a raft of other retail brands as the service is expanded. Paypal said vouchers are a popular go-to gifting option for Australians, and consumers will increasingly look online, rather than in-store, for the cards in the coming years.
Suppose you wish to send a gift card from PayPal.
You need to visit https://www.paypal.com/au/gifts/
Then login with your email and password to your PayPal account
Next hop over 40,000 retailers in the one place. Whether it’s new, unique or something in-between, like eBay has you covered for any gift, any occasion, every time. Shop from millions of items in electronics, toys, motors, fashion, home & garden, art, collectibles and many more categories, the gift cards range here from AU$25, AU$50, AU$100; AU$200. If you wish to add a personal note you can do so and select the date you wish to send and that’s it.
Using your eBay Gift Card is simple: Find the products you love on eBay.com.au and add them to your cart. Enter the 13-digit redemption code during checkout, then Apply. Review the payment details and click Confirm and Pay.
Note that PayPal Gift Card shop is a service that allows you to buy Digital Gift Cards from third-party retailers. You or the recipient of your Card can use its code to purchase goods or services from that Retailer.
Any dealings you enter into with any Retailers listed on the PayPal Store will be solely between you and that Retailer. All such dealings are subject to the Retailer’s terms and conditions, and privacy policies. When buying a Card, you agree that you are responsible for reading the full item description and terms and conditions; and if it’s a gift, PayPal will disclose both your and your recipient’s names, message and the gift delivery status to both you and your recipient.
You also are liable to resolving issues with purchases If you experience any problems with a purchase, you should contact the Retailer directly. If you experience a problem with redeeming a Card, you can contact PayPal.
According to Emily Curlewis said Paypal Australia shoppers are being driven towards digital gift cards by their concern for the environment, citing commissioned survey data that found 63% of shoppers would prefer a digitised option for vouchers.
Queensland University of Technology associate professor Dr Gary Mortimer told that Paypal has looked at a growing market, they’ve looked at the smaller players already providing the service and this is a way of taking their existing account holders and leveraging that. Jumping onto an online platform means that small retailers can move from small geographic markets to millions of people nationally.
Mortimer said that recent regulatory changes to gift cards in Australia were also encouraging adoption of digital consumption as consumers became more accustomed to longer expiry times on vouchers.
The New South Wales government passed laws last year that mandated a three-year expiry period on gift cards sold within the state, which prompted many retailers to simply remove expiry on cards nationwide. The federal government has also proposed extending expiry dates for all gift cards to a minimum of three years.
Paypal’s platform will enable customers to leave personalised messages or schedule gift deliveries, while the company will be offering a 15% discount on selected vouchers too.
According to a news while Aussies are comfortable with the online space, gift cards is an area which seems to be ripe for digital disruption. Research by PayPal found that more than a third of Australians have purchased a plastic gift card because there wasn’t an equivalent digital option available and that 63 percent of Australians would prefer to receive a digital gift card over a plastic gift card because it is more convenient. Additionally, almost half of Australians would prefer to receive a digital gift card over a plastic gift card because they would be less likely to lose it.
